Tom was one of the best friends newspapers (and radio and TV) ever had. He placed ads constantly… everywhere. But his favorites were the show business journals Hollywood Reporter and Variety. The combination of the overwhelming success of Billy Jack (and later the Trial of Billy Jack) and the lack of industry acknowledgment…
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If you add together the initial $32.5M with the $60M from the re-release, you realize by the end of 1973, Billy Jack had made $92,500,000, which made it — I still can’t believe this — the highest grossing film in motion picture history!
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If you’ve heard of Billy Jack, you likely know it was a huge success. But even people inside the industry don’t know exactly how big it was (HINT: it was WAY bigger than you ever thought). Two websites provide some perspective: BoxOfficeReport.com and a more obscure MROB.com. BoxOfficeReport.com correctly pegs the initial release of Billy Jack at $32,500,000, beating every other film that year - The French Connection, Summer of ’42, Dirty Harry, Clockwork Orange - except for …
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The settlement of a lawsuit filed against WB allowed Tom Laughlin to direct the re-release of ‘Billy Jack’ in 1973, and WB would do the work and pickup the tab. Tom and his team of number-crunchers had come up with a strategy that told them exactly…
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