Tweet To TV that is… Showtime in the U.S. (and Astral in Canada) are about to begin the first airings of the Billy Jack movies in almost a decade. We’re very excited to have the films back in ‘circulation’. In addition, it’s the first time any of the films other than ‘Billy Jack’ will be…
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For those of you that don’t know, the main undercurrent of ‘Billy Jack’ is the hostility between the rather conservative town and The Freedom School, run on a nearby Indian reservation. The town doesn’t like the ways or ‘hippies’ at the school, and after a violent fight in town between Posner’s cowboys and Billy Jack, the town council holds a meeting on how to…
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Another of the incredibly successful TV ads used during the 1973 re-release of ‘Billy Jack’. This one features testimonials from folks who had just seen the film and been surprised by a camera crew waiting in the lobby asking them to talk about the film. My favorite is the…
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The marketing of ‘Billy Jack’ during the re-release in 1973 remains legendary even today. In order to get the theaters to play his two-year-old film, Tom had to rent the theaters, called 4-walling in the industry and he produced …
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