Another one of the original TV commercials created for the re-release of ‘Billy Jack’ in 1973. We have 8 of these and will get them all posted here soon…
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This photo was sent back to WB by The Goodman Organization, which may have been responsible for placing the advertising or simply for taking pictures of the billboards. For those of you Angelinos that were around at the time, you may remember the…
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The marketing of ‘Billy Jack’ during the re-release in 1973 remains legendary even today. In order to get the theaters to play his two-year-old film, Tom had to rent the theaters, called 4-walling in the industry and he produced …
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The settlement of a lawsuit filed against WB allowed Tom Laughlin to direct the re-release of ‘Billy Jack’ in 1973, and WB would do the work and pickup the tab. Tom and his team of number-crunchers had come up with a strategy that told them exactly…
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One of my favorite pictures from the era, not because everyone had to dress up in Billy Jack hats (beats the Hot Dog on a Stick outfits, I suppose) but because
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